– BLOG POST: September 2026

TekCor4 appoints new COO to lead rollout of AI-powered aftersales solutions

We are pleased to announce the appointment of Jacob Sullivan to the new role of Chief Operating Officer. Jacob will oversee our day-to-day operations and lead the deployment of new products, including a significant new aftersales-focused solution, scheduled for launch later this month.

Jacob previously held the role of Chief Product and Technology Officer here at TekCor4, where he was instrumental in the development of Catalyst for Aftersales (CFA), now known as VoiceBox Predictions. Before joining TekCor4, he was Chief Product Officer at Faculty AI, and spent three years working at Amazon Web Services as Head of Product for the AI DevOps group.

“Jacob has been indispensable in evolving our product set and scaling our operations following the acquisition of Marketing Delivery last year. The integration of teams and technologies across the two businesses has ensured we are even better placed to help OEMs and retailers maximise customer value through the ownership cycle. Jacob will now oversee our expanded team and accelerate our product rollouts.”

Alex Rimmer, CEO, TekCor4

“The motor retail sector is undergoing a period of radical, tech-driven transformation, so the quality of support they get from suppliers has never been more important. VoiceBox CXP represents the start of a new era for TekCor4, and we have a plan to introduce a number of new tools to enable more retailers to address operational challenges and opportunities. It’s going to be a busy period ahead.”

Jacob Sullivan, COO, TekCor4

TekCor4 currently helps over 2000 UK motor retailers improve the effectiveness and efficiency of their sales and aftersales customer engagement strategy. Our core marketing automation solution is VoiceBox CXP, designed specifically for automotive retailers, developed in-house by a team with first-hand experience of operating in the motor retail sector. Significantly, it is the only auto-specific customer management platform that deploys AI-driven digital marketing communications for both sales and aftersales.

TekCor4 to share new aftersales insights at AM Live

Jacob Sullivan will be joined by Charlotte Murray, Director of Marketing Delivery, a TekCor4 company, and Jeremy Evans, Director of Marketing Services at AM Live, on Wednesday 11th November to deliver a session exploring how retailers can shift to predictive, proactive, data-led decision-making. The day will explore how to forecast demand and identify the right opportunities for current and prospective customers and maximise aftersales return on investment.

Contact us to find out how TekCor4 can help you improve efficiency and drive results!

PREFER TO TALK NOW?

Call us on 01727 733 800, or email
voicebox@tekcor4.com

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See how predictive intelligence and AI-powered delivery work together with VoiceBox CXP.